Mar 31, 2015
00:00 Sarah discusses what the Noom platform is exactly.
01:30 Noom as a content delivery platform allows users to participate in food logging, as well as receive support and health tips digitally, and tap into a clinician network.
02:50 Noom’s start as a consumer app, and its evolution towards interacting more with the healthcare world specifically.
03:55 “82 million Americans are currently pre-diabetic.”
06:00 The potential that technology has towards building adherence.
09:00 How Noom is funded.
11:15 How a consumer or healthcare provider can access the Noom app from the app store.
12:00 What a patient would do with the Noom app after downloading it from the app store.
20:00 What happens if a user stops logging information into Noom.
22:15 The pilot work that Noom is focusing on currently.
23:30 How Noom is different from consumer-facing apps.
24:45 How Noom deviates from simply being a data-reflecting app.
29:00 The three things that Noom gives its users: 1) A plan 2) Feedback/reinforcement and 3) intervention when users fall off track.
30:00 Noom is designed to assist patients towards shifting their lifestyles and diets towards healthier options for the long term.
36:00 “This is a journey back to self confidence.”
37:30 How Noom might integrate in the future.
38:30 You can learn more about Noom at Noom.com or Noomhealth.com