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Jul 15, 2014

1:00 - The trajectory of Leo’s career. Biology, Pharmacology and English Literature. First job was working at a CRO and commercial incubator doing Phase I studies.

4:00 The power of language. The way we articulate can mean what we intend to communicate doesn’t match what the listener hears. Leo “places science...


Jul 10, 2014

3:11- Kent talks about how he got from top secret military work to healthcare, specifically remote monitoring of biometrics.

5:11 - Lessons from 9/11, monitoring vital signs  and stress levels via biometric headsets. And how to transmit this information back to the cloud from a technology perspective. Hones in on...


Jul 2, 2014

Today I speak with Michael Kuderka, an experienced pharmaceutical marketer. I liked what he had to say about being authentic. Michael suggests that pharmaceutical brands these days need to lock down a patient population where the brand can legitimately add the most value, and then own that market by developing...